Facebook Reels are short-form videos that can be up to 90 seconds long. Similar to TikTok and Instagram Reels, they allow you to reach a wider audience since they are shown to people outside of your followers. This enhances brand visibility and encourages viewers to interact with your page, brand, and, by default, products. You can seamlessly integrate your Facebook reels with the rest of your short-form video postings by using your Social Media Manager.
To create a post from scratch, start by clicking “New Post” in the top right corner. Select “Create New Post.” Alternatively, there's also a "Create New Post" link at the bottom of your posts list.
Select Facebook as the social media platform on which you want to post.
Write in your caption and hashtags, or click the robot icon to use the AI tool to aid you in the content creation. We recommend keeping the caption short since it will be shown directly underneath the video.
To upload your video click on the camera icon, this will take you to your media library where you can select from already uploaded or upload a new video from your files.
The Follow-up comment lets you post an automated message after posting.
Scroll down to Facebook options, open the drop-down menu then select Reel as the post type.
You can preview all your content here before you post it.
Once you are happy with your post click on the Post button, it will give you the options for the next step with the post. These will be:
After selecting the next step you're done! Your video is ready to go. That's all there is to it. Now you can get your posting schedule organized and consistent helping you to grow your audience and reach new heights.
Important Notes:
The video has to be between 3 to 90 seconds and a maximum of 1 GB in size.
The aspect needs to be 9:16 or 1080*1920 pixels to a minimum of 540*960 pixels.
Thumbnail support is not available for Facebook Reels.
